
Aster Hall
Tall condensed capitals and one cobalt diagonal. The diagonal cuts across the poster, wayfinding, guide and tote, so the museum is recognisable even before you read its name.
- Seen here:
- Poster
- Wayfinding
- Guide
- Tote bag
- Business cards
Mark, colour, typography, imagery and tone, designed together and tested where your brand actually appears: storefronts, packaging, screens and print.
Kometa is a concept identity we created for this page: a neighbourhood bakery that opens before sunrise. It is not a client project. Scroll to see each layer build on the last.
A comet's tail and a crescent roll share the same curve. The mark is a single line that reads as both.
Drawn on a grid, checked at favicon size and at sign size, with a compact version for small spaces.
Midnight for the hours the ovens start, butter and crust for the product, flour white for breathing room.
Bricolage Grotesque for headlines with character, Inter for menus, labels and small print.
Cup, bag, shop sign, menu and social post. If the system holds here, it holds anywhere.
Each identity below was designed as a set. The colour swatches are sampled directly from the project images.

Tall condensed capitals and one cobalt diagonal. The diagonal cuts across the poster, wayfinding, guide and tote, so the museum is recognisable even before you read its name.

Deep green, brass and a finch emblem. Storefront, menu board, pavement sign and takeaway cups all speak in one classic voice.

A single F cut like a body in motion. It holds up on a bottle, towel, key tag and training programme without needing the full name.

An illustrated portrait inside a circular emblem, foiled in gold on pink linen. Made for gift boxes and ribbon, where people see the details up close.

Black, flame orange and heavy capitals built for a loud food court. Signage, menu boards, uniforms and boxes all repeat the flame.
We came for a logo and stayed for full branding. The brand guidelines make our life easier every day.
Our brand finally looks the same on the website, packaging and social media. Consistency sells.
They built a system, not just pretty files. New materials now take hours instead of weeks.
The tone of voice guide changed how we write everything, from ads to emails.
Customers describe us exactly the way the strategy document predicted. Slightly scary, very good.
Onboarding new designers used to take a month. With the brand book it takes a day.
We raised prices after the rebrand and nobody blinked. The brand does the convincing now.
They kept our existing logo and built a world around it. Smart, economical, effective.
Tourists now recognize our beach bar from the cups alone. That's branding.
Every template they delivered gets used weekly. Zero shelf-ware.
The competitor analysis alone was worth the fee. We finally know where we stand and why.
Rebrand launched, newsletter signups doubled in a month. Numbers don't flatter.
They asked questions nobody asked us before. The strategy was solid before any design started.
From a vague 'we sell honey' to a brand people gift to each other. Remarkable journey.
Practical, not precious. Every guideline exists because it solves a real problem.
Our pitch deck finally matches the quality of our product. Investors noticed immediately.
The brand survived our expansion into two new markets without a single adjustment.
They unified five years of visual chaos into one coherent brand. My inbox is calmer too.
Employees wear the merch voluntarily now. Didn't expect that outcome.
Premium look without the premium agency drama. Deadlines were real dates, not suggestions.
The seasonal campaign templates paid for the whole project in one summer.
Clear rules, editable files, quick answers to every question even after handover.
We stopped debating fonts in meetings. That alone saved us hours every week.
The brand feels like us on our best day. Customers feel it too.
Every element connects: colors, words, patterns. Nothing random anywhere.
Logo design and packaging can be commissioned on their own or as part of the identity.
Primary logo, secondary lockups, standalone mark and favicon.
Primary and supporting colours with print and screen values.
Typeface pairing and a type scale for headlines, text and small print.
Patterns, icons, image style and layout rules that make it recognisable.
Business cards, social templates, signage or packaging, depending on your business.
A clear guide so any designer or printer can use the brand correctly.
Notes on how the brand speaks, so words and visuals match.
Every final file and source, organised and handed over to you.
A short call or message. We agree on goals, formats, deadline and what success looks like.
You see the first directions with the reasoning behind them, not a pile of random options.
We develop the chosen direction together, in clear rounds of feedback.
Final files, organised and named, in every format you need. Ownership transfers to you.
Tell us where your brand shows up today and what is not working. You get a clear plan and quote before work starts.
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A logo is one mark. A brand identity is the system around it: colours, typography, graphic elements, imagery and rules that make every touchpoint recognisable, even when the logo is small or absent.
Strategy, the complete visual identity (logo, colours, typography, graphic elements), brand guidelines and design of key touchpoints, scaled to what your business needs.
A full identity typically takes 2 to 4 weeks depending on scope, through four phases: discovery, concept, refinement and delivery.
It depends on how much recognition your current brand already has. In the free consultation we review what you have and recommend the lighter option whenever it can deliver the same result.
Yes. If your logo works, we keep it and design the system around it: colours, typography, layouts and templates.
You do. All final files and source materials transfer to you when the project wraps.